02-03-2009, 09:32 PM
I don't get it.. doesn't including the ticket end up harming the ticket sales numbers?Only a real fan is gonna' buy the documentary, and of those that are interested in buying one, around 95% is likely to be willing to purchase a film ticket.Almost like sabotaging their own numbers for some reason? Unless the Documentary sales are somehow tied to it.. like an overall number for all things Jason. I know I heard the tickets were included and jumped for it.. (lol even though it turns out there's no money in the bank for it).Or perhaps the documentary sales numbers are to be used to encourage more theaters to carry the film?That seems like a great idea and probably would've been great, assuming the documentaries came out TWO weeks ahead instead of one... it's basically gonna' be to late to go after the film by the time the numbers start coming back on the documentary, isn't it?I guess they're hoping folks would get the documentary AFTER they watch the movie? That way they'd get secondary sales in terms of people bringing a friend to see it the second time.. Interesting.. I hope it works out well for them.